Real-Time Decisioning Demo Library
Portfolio21 demos
Customer-Facing Demo Portfolio
Real-time decisioning stories grouped by decision archetype.
This library presents twenty-one click-through demo narratives organized by the kind of live business decision they represent. Every demo starts with architecture, moves through a live decision moment, and ends by tying the outcome back to the same operational context layer on Redis.
demo structure
9 stages
decision archetypes
6 groups
portfolio size
21 demos
How to navigate the library

Grouped by decision archetype

Explore the portfolio by the business problem being solved: acquire, retain, protect, recover, optimize, or assist.

One repeatable architecture story

Redis assembles history, live state, features, and policy in the same response path before the surface renders or the workflow advances.

Customer-safe demos, separate scripts

The HTML pages are presentation-ready for customers. Presenter narration, pacing, and technical depth live in the linked script files.

Acquire
Approve, convert, quote, or incentivize in the live session with eligibility, margin, and policy in the same path.
Lending

Loan Approval Process

The decision is not just approve or decline. It is approve, step-up, conditionally route, or cross-sell the right lending path in the same session.

<15msApproval + product steering
Retail

E-commerce Checkout Decisioning

Redis lets the retailer decide margin-aware promotions and risk-aware checkout actions in one pass.

<12msConversion + margin
B2B Commerce

B2B Pricing and Quote Decisioning

Redis turns scattered account, inventory, margin, and policy data into a quote decisioning cockpit.

<15msWin rate + margin
Sports Betting

Sportsbook Real-Time Bonus Decisioning

Generic bonus banners become contextual offer decisions that can choose the right promotion, a lower-friction promotion, or no promotion at all.

<12msConversion + promo efficiency
Retain
Keep the customer, player, or subscriber in motion with next-best-action decisions driven by live context and historical state.
Support

Call Center Next Best Action

Agent workflows become ranked next-best-action decisions using customer history, live context, and policy in one response path.

<10msRetention + service quality
Wealth

Wealth Management Client Retention

Redis helps the advisor walk into the right conversation with a ranked retention and growth play before the client meeting starts.

<10msRetention + wallet share
Telecom

Telecom Retention Orchestration

Usage, service quality, contract state, and offer eligibility combine into a live churn-save decision path.

<12msRetention + ARPU
Gaming

Gaming Next Best Game

The home surface becomes a real-time next-best-game decision powered by session context, entitlements, social graph, and live ops.

<12msEngagement + retention
Protect
Balance trust, fraud, compliance, and operational risk without forcing blunt block-or-allow workflows.
Sports Betting

Player Verification and Fraud Risk Triage

Redis turns fragmented identity verification (KYC), compliance monitoring (AML), and fraud signals into a real-time ranked trust and review path.

<15msRisk + compliance
Marketplace

Marketplace Trust + Fulfillment Decisioning

The platform balances approval, payout protection, and delivery promise quality in one live order path.

<18msTrust + conversion
Payments

Credit Card Fraud Detection

Redis assembles card state, geo velocity, and spending deviation into a sub-20ms authorization decision that blocks fraud before the charge settles.

<20msFraud loss + approval rate
Recover
Respond to disruptions, outages, or exceptions with the ranked next move before service failures compound.
Commercial Fleet

Commercial Fleet Predictive Maintenance

Vehicle telematics, DTC fault codes, route risk, and parts availability combine into a proactive maintenance decision before the vehicle leaves the yard.

<15msUptime + fleet utilization
Travel

Travel Disruption Recovery

Operational context and customer context combine to rebook, compensate, or escalate before the disruption becomes churn.

<15msRecovery + loyalty
Logistics

Logistics Exception Recovery

Redis ranks the best shipment recovery play before dispatch falls back to manual triage and blanket expedites.

<15msSLA + margin
Field Service

Field Service Next Best Action

Predictive maintenance becomes a ranked service action with the right technician, part, and response path.

<20msUptime + FTFR
Manufacturing

Manufacturing Predictive Maintenance NBA

Asset telemetry, service history, and parts state turn into the next best maintenance action before downtime compounds.

<15msUptime + cost
Optimize
Use Redis as the decisioning layer behind ranking, merchandising, monetization, and next-best-experience orchestration.
Media

Ad Server Revenue Optimization

Live context, audience state, and policy combine into a better ad and monetization decision path.

<10msYield + relevance
Sports Betting

Sportsbook Next Best Lobby / Homepage

The landing page becomes a real-time routing decision across sportsbook, casino, slots, and wallet actions.

<12msEngagement + cross-sell
Streaming

Streaming Next Best Experience

The platform chooses the best next experience, not just the next title, using live session and monetization context.

<12msEngagement + yield
Assist
Guide agents, advisors, and patient or policyholder workflows with the right next step already assembled.
Healthcare

Healthcare Access Steering

Eligibility, capacity, history, and urgency combine into a better next step for appointment access and outreach.

<15msAccess + service
Insurance

Insurance Claims Triage

Claims become ranked next-action decisions across fraud risk, routing, documentation, and service urgency.

<15msLoss ratio + CX